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July 2nd, 2013
thesmithian

Nike’s “Just do it” slogan, unveiled 25 years ago this month by Wieden + Kennedy, might be the last great tagline in advertising history. Yes, other notables have come since…Apple’s “Think different” and Volkswagen’s “Drivers wanted”—but none have come close to duplicating the cultural impact and mass appeal of “Just do it.” I…doubt that any ever will.

more.

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    Just the encouragement I need for my current race- the Bar Exam.
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  12. bookreader211 said: Very COOOOL
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